With its User Group meeting cancelled, our client needed a new way to connect with customers. In just weeks we created VTECH, three broadcasts over three days packed with the technical information and software demonstrations Users wanted. We worked with engineers from Arizona to Australia to script and pre-record all the demonstrations to ensure perfection. These same guests called in live on Microsoft Teams and we recorded the entire broadcast and streamed as alive event. Over 3,000 joined online, 3 times the expected in-person attendance.
Creative concepting
Messaging
Video production
Demonstration design
Broadcast graphics and animation
Presentations
Presenter coaching
Platform graphics
Broadcast production
Six times the number of customers registered
Three times the number of customers attended
Main stage broadcasts were most attended and scored the highest on post-event survey